The leading car importer in the Netherlands for A brand e.g. Audi, Porsche, Volkswagen
Sustainability Project Lead Marketing Communications Adviser Sr. Sponsor Manager
Marketing Communications Adviser 2015
CSR Project Lead 2012
Sr. Sponsor Manager 2009
For Pon, and their 11.000 employees worldwide, the number-one priority was to develop long-term relationships with clients, manufacturers and society. That is why Pon had the ambition to create a community involvement program, which had its first run in North America.
We developed a program "time2help" through which Pon employees in the U.S. would be allowed to spend 1% of their working hours on community projects. i.e. Ronald McDonald House of Charities and Habitat for Humanity. Alternatively, employees could start a charity project of their own choice by gaining support and enthusiasm of their colleagues via an online platform.
Altogether, the goal is to give back volunteer time to local communities. After the successful launch of the pilot programme in North America, it is further rolled-out in Norway.
Marketing Communications Adviser Team coaching and pitch training
Sr. Sponsor Manager ROI-model tailored for sponsoring Activation program Olympic Games 2012 External publication: article Sportsponsors Top 100 Aller Tijden Internal publication: Sponsor booklet explaining the sponsoring strategy for the separate Pon Automotive brands and rights obtained from these properties